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Webpage Tracking
Add Webpage Tracking to Your Site - General
Add Webpage Tracking to Your Site - General

Adding webpage tracking to your site to begin tracking your contacts is easy. Learn how!

Support Team avatar
Written by Support Team
Updated over a week ago

Head to Tools > Webpage Tracking

Click the button "Tracking Code" –

A modal box will appear that provides your unique tracking script. If you require EU privacy compliance, be sure to select that box –

Copy the tracking code, and place it on your website after the first <body> tag and before the closing </body> tag of your constant header or footer.

        This is where all your content in the body of your page will be.

Placing the code in the constant header or footer of your site will allow BenchmarkONE to pull in all of your pages as contacts navigate through your website. You will not need to manually add each page. Instead, those pages will automatically pull into BenchmarkONE.

BenchmarkONE Tips: 

  • Add yourself as a user in the database, become a Tracked Contact (by either filling out a form, or clicking a link from a BenchmarkONE email) then navigate through every page in your site to pull them in all at once.

  • Next, add a title and automations to each page that has been pulled in to BenchmarkONE. Best practice: Think about your segments and add tags to your webpages that reflect those segments (ex: add a Red Wine tag to your webpage dedicated to Red Wine). That way visitors to the site will rack up that tag and auto-segment themselves into Red Wine lovers! 


Tracked Contacts
BenchmarkONE drops cookies on individual web browsers in order to track their visits to your website. Because of this, we ONLY track 2 types of people:

  • People who click on links within your emails sent out of BenchmarkONE

  • People who fill out your BenchmarkONE online form

Search Parameter Pages
BenchmarkONE's Webpage Tracking feature is state of the art, but due to technical limitations, you cannot put webpage tracking on search parameter pages.

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