BenchmarkONE

<a href="https://help.benchmarkone.com/en/articles/6056689-10-marketing-automation-mistakes-you-might-be-making-and-how-to-avoid-them">10 Marketing Automation Mistakes You Might Be Making (And How to Avoid Them) </a>

- Learn tips and tricks from the experts!

<a href="https://hatchbuck.wistia.com/medias/m18hxm5bzz" rel="nofollow noopener noreferrer" target="_blank">Cracking the Code on Email Deliverability</a>

How to build and improve your email reputation

How to ensure you’re sending to the most engaged contacts

- How to build and improve your email reputation
- ISP-specific strategies for success
- How to ensure you’re sending to the most engaged contacts
- Best practices for large email sends

<a href="https://s3.hatchbuck.com/MediaFiles/aada812e3a26bdf186c9a155e3e4d82d96cc9e5af2dcef995525db54f668867c.pdf" rel="nofollow noopener noreferrer" target="_blank">View the slide deck here</a>

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/automate-your-workflow-with-zapier" rel="nofollow noopener noreferrer" target="_blank">Automate Your Workflow with Zapier</a>

Best practices and things you need to know &nbsp;

- How to set up a Zap&nbsp;
- Best practices and things you need to know &nbsp;
- Our favorite zaps and example use case
   

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/campaign-structure-from-start-to-finish" rel="nofollow noopener noreferrer" target="_blank">Campaign Structure from Start to Finish</a>

In-depth view into the progression from a general nurturing campaign to a current client campaign&nbsp;

Overview into winning email content that converts&nbsp;

Take away material for building your own dynamic campaigns

- In-depth view into the progression from a general nurturing campaign to a current client campaign&nbsp;
- Overview into winning email content that converts&nbsp;
- Take away material for building your own dynamic campaigns

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/capture-contacts-with-hatchbuck-forms" rel="nofollow noopener noreferrer" target="_blank">Capture Contacts with Hatchbuck Forms</a>

What does my customer's buying process have to do with forms?&nbsp;

What are the different types of forms I should use?&nbsp;

- What does my customer's buying process have to do with forms?&nbsp;
- What are the different types of forms I should use?&nbsp;
- What are some do's &amp; dont's?&nbsp;
- What are the advantages?&nbsp;
- What are the code embedding options?

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/content-creation-101" rel="nofollow noopener noreferrer" target="_blank">Content Creation 101</a>

Tools and resources we like at Hatchbuck&nbsp;

- How to choose topics&nbsp;
- Tools and resources we like at Hatchbuck&nbsp;
- Creating content that converts&nbsp;
- How to re-use content to save time
   

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/getting-the-most-bang-for-your-hatchbuck" rel="nofollow noopener noreferrer" target="_blank">Getting the Most Bang for Your Hatchbuck</a>

Learn how to avoid the most common Hatchbucker mistakes&nbsp;

- Learn how to avoid the most common Hatchbucker mistakes&nbsp;
- Setup and Implementation&nbsp;
- Sales&nbsp;
- Marketing and Marketing Automation&nbsp;
- Deliverability
   

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/our-favorite-tips-and-tricks" rel="nofollow noopener noreferrer" target="_blank">Hatchbuck Hacks: Our Favorite Tips and Tricks</a>

Sorting by Deal &amp; Contact Score&nbsp;

Ending Campaign for a New Opportunity&nbsp;

- Inputting Leads from a Form&nbsp;
- Task-Based Campaigns&nbsp;
- Sorting by Deal &amp; Contact Score&nbsp;
- Ending Campaign for a New Opportunity&nbsp;
- Default Filters and New Filters&nbsp;
- Duplicating Emails &nbsp;
- Link Action Tagging Strategy&nbsp;
- Inverse Tagging&nbsp;
- Storing Dates as Events&nbsp;
- Lead Source Tracking&nbsp;
- User Level Security

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/improving-sales-with-hatchbucks-crm" rel="nofollow noopener noreferrer" target="_blank">Improving Sales with Hatchbuck's CRM</a>

Take Advantage of Notes &amp; Tasks&nbsp;

- Optimize Sales Pipelines&nbsp;
- Take Advantage of Notes &amp; Tasks&nbsp;
- Automate Sales Processes&nbsp;
- Use Deals to Track Opportunities

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/navigating-hatchbuck-for-b2b-businesses" rel="nofollow noopener noreferrer" target="_blank">Navigating Hatchbuck for B2B Businesses</a>

Bringing Hatchbuck functionality full circle for your business&nbsp;

Follow a sample B2B company from beginning to end&nbsp;

Discuss complete marketing strategy&nbsp;

Complete feature breakdown and best uses of the database

- Bringing Hatchbuck functionality full circle for your business&nbsp;
- Follow a sample B2B company from beginning to end&nbsp;
- Discuss complete marketing strategy&nbsp;
- Discuss complete sales strategy&nbsp;
- Complete feature breakdown and best uses of the database
   

<a href="https://intercom.help/hatchbuck-0fe342c41fb9/videos-and-webinars/webinars/putting-the-pieces-together-for-b2c-businesses" rel="nofollow noopener noreferrer" target="_blank">Putting the Pieces Together for B2C Businesses</a>

Complete walk through of a sample B2C Business&nbsp;

See each Hatchbuck Feature come together&nbsp;

Regular and Event Based Campaign Ideas&nbsp;

- Complete walk through of a sample B2C Business&nbsp;
- See each Hatchbuck Feature come together&nbsp;
- Regular and Event Based Campaign Ideas&nbsp;
- New Contact Nurture Flowchart take away