Segment your Contacts based on who has purchased from you AND how often they purchase
Zap to use: "New Charge" (Trigger = Stripe) to "Add a Tag" (Action = BenchmarkONE).
Add a general "Web Purchase" tag with this zap to:
Segment out current contacts who are active customers
Add new contacts to your database who have purchased
Use the "Browse by Tag" filter to find those in your database who have or have not purchased from you
Filter by tag score to find a list of your most frequent buyers
Automate some customer love
Zap to use: "New Customer" (Trigger = Stripe) to "Add a Tag" (Action = BenchmarkONE).
Create a Sequence to automate a Campaign once someone has purchased from you
*BenchmarkONE tip: Using the "Add a tag" automation gives you the most functionality. You can set up a Tag Score Sequence within BenchmarkONE, then use the sequence to trigger any of the available BenchmarkONE automation!